How To Send Smarter Emails

How To Send Smarter Emails

 

Email is a great tool for agents to use when trying to stay in touch with their past clients, as well as for reaching out to prospective clients. However, used incorrectly it can make your attempts to reach out seem like spam. The secret to using email effectively is making […]

Connect Beyond Real Estate to Attract Future Clients

Connect Beyond Real Estate to Attract Future Clients

 

What kind of content are you sharing on your blog, website, and social media? Does most of it have something to do with buying or selling a home? While sharing the latest market information or tips on how to qualify for a mortgage, or when someone should […]

Google AdWords – How To Make Google Do the Work For You

Google AdWords – How To Make Google Do the Work For You

 

There is no denying that the internet is the first place a buyer begins looking for a new home in this digital age. Knowing how to put the powerful tools available on the internet to work for you can give you a decided […]

Why Realtors Should Take an Interest in Pinterest

Why Realtors Should Take an Interest in Pinterest

One of the fun things about working in real estate in the 21st century is technology. Every few months another tool emerges that makes marketing yourself and selling homes easier.

One that’s catching the industry’s attention is Pinterest, the visual social media site that lets you post or […]

Reaching the Millennial Market Through Social Media

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    How Does Marketing Differ From Advertising—And From Merchandising & Branding

How Does Marketing Differ From Advertising—And From Merchandising & Branding

How Does Marketing Differ From Advertising—And From Merchandising & Branding
 

Almost everyone has trouble sorting out how marketing differs from advertising, not to how it differs from mention merchandising and branding.

So here is a definitive statement on the definition of what each activity is, and the order in which they should occur—disobey the order, […]

Marketing Lessons from Steve Jobs

Marketing Lessons from Steve Jobs
 

I am not a scientist. I’m an inventor. I measure everything I do by the size of the silver dollar. If it don’t come up to that standard, then I know it’s no good.”—Thomas Edison

Steve Jobs was an inventor…and a marketer. By the measurement that Thomas Edison provided, Jobs was […]

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    A Powerful Marketing Tool – Defer Taxes When Selling A Residence- Top Agent Magazine

A Powerful Marketing Tool – Defer Taxes When Selling A Residence- Top Agent Magazine

A Powerful Marketing Tool – Defer Taxes When Selling A Residence
 

Winston Churchill once said, “There is no such thing as a good tax.” Of course, he also said, “I like pigs. Dogs look up to us. Cats look down on us. Pigs treat us as equals” so Winston was a pretty sharp guy. For […]