Developing Your Pricing Philosophy

Developing Your Pricing Philosophy
 

Ask a dozen agents to explain their home pricing philosophy, and you’ll hear a dozen different approaches. And if the talk reveals frank responses, you’ll also learn that the most common pricing strategy is no strategy at all.

Here’s my advice: Break out of the ranks by establishing and following a specific […]

Why You Should Never Shun Millennials

Why You Should Never Shun Millennials
 

You gotta love real estate. You wake up every day and you’re guaranteed to see something different going on in this wonderful industry. It’s never boring.

One of the changes we’re seeing as fall nears is rising home prices – up 4.1 percent the last time I looked. No big […]

How to Create a Business-Winning Plan in One Hour

How to Create a Business-Winning Plan in One Hour
 

Baloney! That’s what I say to those who think building a business plan should take days, weeks, even months. And I say baloney again to those who think a plan has to have a bunch of pages with graphs and charts.

I know for a fact REALTORS® […]