Catherine Pansini always had an interest in the real estate industry, but it would be a circuitous, hard-won path to tread before she enjoyed her first bout of success. After graduating from school, she started her career while working multiple jobs, ensuring she’d have the financial foundation necessary to launch her new venture. For the first few years, Catherine worked tirelessly to carve out a niche in New Jersey’s market. By putting in long hours, diligently following leads, and never giving up, she finally caught her break when happenstance connected her to a prominent homebuilder. After a handful of positive transactions between them—creating a win-win for both the builder and Catherine’s own buying clients—she’d finally found her foothold. Fast forward to today, and Catherine has already closed on seventy-five properties this year alone. The same ambition that drove her early days in the industry still fuels her business today, grounded by the principles of authenticity, transparency, and an unwavering commitment to her clients’ successes.

Primarily serving Morris and Sussex Counties, Catherine works solo under the banner of Keller Williams Metropolitan. There, she services multiple facets of the industry—from residential resale and listings, to custom-build properties, foreclosures, auctions, estate sales, and more. With referrals generating a third of her business, Catherine’s ability to deliver on her clients’ behalf is unequivocal—further evidence of her enthusiasm and never-say-die demeanor. “In this industry, you have to be self-motivated,” she explains. “No one is going to hold your hand; you have to be proactive. To succeed, it takes a lot of effort and self-motivation.” Considering her approach to the agent-client relationship, Catherine prioritizes forthright communication and unbiased counsel. “Integrity is everything,” she recounts. “It’s my job to do what’s in my clients’ best interests. It’s not about the money, it’s about building relationships and trust—and success will follow.”

Likewise, Catherine is capable in balancing professionalism with being personable, creating a natural connection with her clients that put them at ease and instill a sense of calm and openness throughout the buying or selling process. “I’m not afraid of anything, but I don’t act pushy. I think of my role like a friend giving good advice, instead of someone just trying to make a dollar. As an agent, you’re helping people make the biggest decision of their life. People spend years saving to afford a house and improve their credit. Seeing buyers happy at the closing table and having them tell me I made their dreams come true is the best feeling in the world. All the humps and hurdles that may have occurred makes all the hard work so worth it.”

To market her listings, Catherine’s efforts are decidedly twenty-first century. In addition to utilizing social media’s vast reach and the leading online listing platforms, she also incorporates professional photography and video to ensure each property puts its best foot forward. To keep in contact with those she’s served in the past, Catherine stays connected through social media, though it’s not uncommon to strike up a friendship with former clients—throwing barbecues and attending weddings, maintaining the connection cultivated during the original buying or selling process.

As for the future, Catherine has plans to build a team to support her ever-growing volume—which has enjoyed consistent and sizeable year-over-year growth. She also has her eye on teaching and mentoring opportunities for up and coming agents, passing along her earned insight and knowledge. In her coveted free hours, Catherine enjoys exploring the area and its outdoors—from jet-skiing to riding quads to boating on Lake Hopatcong with her boyfriend. Additionally, she enjoys taking long walk with her recently adopted rescue dog, Scarlett. Today, with a track record of success to show for her years of hard work, the future is bound to be brighter than ever for Catherine Pansini.

To learn more about Catherine Pansini visit soldbycatherine.com, e-mail SoldByCatherine@kw.com, or call (862) 236-7016